There are so many ways that you can build your list before going into a launch. And after seven years of launching, I feel like I’ve almost done them all. But today, I want to go back and revisit an … [Read more...]
Insights and improvements from running a live challenge
Last year I invested in a new pre-launch list-building activity for Launch Mastery. I’d observed a lot of people running a live challenge over the last few years and I decided to give it a go and … [Read more...]
How to have a big launch without a big list
Can you have a big launch without a big list? It’s a question that I get asked in all my webinars, challenges, Facebook Live videos and programs. And when I surveyed my list after my last launch, it … [Read more...]
Lessons and results from my first challenge
A couple of months ago, I decided to try a new pre-launch list-building activity. I’d heard so many positive things about live challenges so I thought I’d give it a shot as my pre-launch list-building … [Read more...]
How do you decide to create free, paid or premium content?
A successful e-Course creator walks the line between free, paid and premium content and knows when to use each type to the best of its ability. But how do you know which type of content to use when? … [Read more...]
How to use webinars to build your list during a launch
Webinars are a big part of my launch strategy and a great way to build your list during a launch. They are by no means a mandatory e-Course promotion strategy but I have found them to be a very … [Read more...]
How to strategically plan your e-Course opt-ins
Simple opt-ins, webinars, video series and challenges… the options for your e-Course opt-ins are endless. It might be tempting to try them all. Because there is nothing wrong with a variety of … [Read more...]
The importance of your resources page for list building
So you know that it’s important to build your list before your e-Course launch and you have a couple of opt-ins and more on the way. But with a number of opt-ins and several sign-up forms, your … [Read more...]
How to build a list for your e-Course (and why it’s so important)
So you’ve created an e-Course that you really believe in and you know how powerful this content will be for participants. But before you can get it in the hands of all your dreamiest customers, you … [Read more...]
How to Make Money With a Small List
There is so much focus in the online marketing world on ‘building a list’ and how many times have we heard ‘you need a really large email list to make money’? This leads to many business owners … [Read more...]
