Besides from launching and creating online programs, list building has got to be one of my favourite topics to write about. After all, list building has always been a core focus of my business. And I … [Read more...]
10 ways to promote your challenge
Just over a year ago, I created and ran my first ever five-day challenge. It was a launch strategy that I’d seen pop up everywhere and I was curious to see the results through implementing it in my … [Read more...]
Do you think your list is too small for an epic launch?
So there is a big myth going around the online world and it says that we need to have a big list in order to have a successful launch. And while I definitely try to honour average conversion rates and … [Read more...]
Behind the scenes of creating a video series
There are so many ways that you can build your list before going into a launch. And after seven years of launching, I feel like I’ve almost done them all. But today, I want to go back and revisit an … [Read more...]
Insights and improvements from running a live challenge
Last year I invested in a new pre-launch list-building activity for Launch Mastery. I’d observed a lot of people running a live challenge over the last few years and I decided to give it a go and … [Read more...]
How to have a big launch without a big list
Can you have a big launch without a big list? It’s a question that I get asked in all my webinars, challenges, Facebook Live videos and programs. And when I surveyed my list after my last launch, it … [Read more...]
Lessons and results from my first challenge
A couple of months ago, I decided to try a new pre-launch list-building activity. I’d heard so many positive things about live challenges so I thought I’d give it a shot as my pre-launch list-building … [Read more...]
How do you decide to create free, paid or premium content?
A successful e-Course creator walks the line between free, paid and premium content and knows when to use each type to the best of its ability. But how do you know which type of content to use when? … [Read more...]
How to use webinars to build your list during a launch
Webinars are a big part of my launch strategy and a great way to build your list during a launch. They are by no means a mandatory e-Course promotion strategy but I have found them to be a very … [Read more...]
How to strategically plan your e-Course opt-ins
Simple opt-ins, webinars, video series and challenges… the options for your e-Course opt-ins are endless. It might be tempting to try them all. Because there is nothing wrong with a variety of … [Read more...]
