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Kathryn Hocking

Free Guide: Energetic Bravery

Recent Blogs

Behind the scenes of creating a video series

There are so many ways that you can build your list before going into a launch. And after seven years of launching, I feel like I’ve almost done them all. But today, I want to go back and revisit an old favourite - the video series! For the past few months, I’ve been working on creating a new video series that leads into my popular five-day Launch Like A Pro Challenge. You see, last time I ran the challenge I heard from so many of my community members who said that they LOVED the … [Read More...]

Should your online course be evergreen?

Should your online course be evergreen? If you’ve been around for a while then you’ll already know that I’m a big fan of live launches. In my experience, they are much more effective at building momentum and getting your offerings noticed. But still, I’ve noticed that lots of my community have been moving their online courses to evergreen and thinking that this will be their winning strategy. After all, who doesn’t want their programs available 100% of the time? Surely that must mean more … [Read More...]

So your last launch sucked? Here’s what to do!

Have you had a crappy launch before? Maybe your last launch sucked so bad that you’ve convinced yourself that launching just isn’t for you? Or maybe you’re still so traumatised by the last launch that you can’t even think about the next steps? Well firstly, I’ve been there. I promise, I have! I have launched over 25 times in the past seven years and there have been a number of launches that have really sucked. But the important part is that I didn’t let the crappy launches stop me. I got back … [Read More...]

What to do when you don’t have the ‘right’ product to launch

As a launch strategist, I’m constantly hearing reasons why people aren’t ready to launch in their business. And one of the biggest excuses that I get is: “I don’t have the right product to launch yet”. Do you feel like this is true for you? Then I’m going to be telling you exactly what you need to do next! Because I could talk for hours and days and weeks about how amazing launching is but if you don’t have a product to launch then you can’t get started. So here is exactly what to do … [Read More...]

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