If you are trying to speak to everyone, your soul clients can’t energetically recognise you. Most aspiring astrologers don’t stall because they lack skill rather they stall because they lack definition.
A general astrology business feels safe at first, but energetically, it’s a blur. Your soul clients can’t find you when you haven’t claimed the space you’re here to occupy.
Your niche isn’t a marketing choice – it’s the assignment your chart already gave you.
Once you understand the role you are here to play in the ecosystem of astrology, you don’t have to pick a niche – you simply recognise it.
In my first blog in this series, I spoke to the importance of using your chart as your business blueprint. In this blog, we take it a step further to identify your business niche and so much more.
Why You Don’t “Choose” a Niche in Astrology
In mainstream business, niches are strategic; however, in soul-led business, niches are energetic truths.
When your niche is chart-aligned:
- You stop blending in
- Your offers become coherent
- Your audience feels instant resonance
- Visibility no longer feels like effort
- Clients recognise you before you explain yourself
You don’t need to become louder, but you do need to become resonant to the people who are already looking for you.
This is where your natal chart becomes your positioning map.
The Astrological Blueprint for Your Niche
There are five placements that reveal how to find your astrology niche and the work you are here to be known for:
| House / Planet | Business Expression |
| 10th House / MC | Public specialty + reputation |
| 6th House | Delivery style + rhythm of service |
| 2nd House | Value exchange + pricing model |
| 7th House | Soul client profile |
| 9th House | Teaching / scaling potential |
A Live Example: My Niche Was Already Written in My Chart
This is not something I “chose.” My chart already defined the niche, and I simply aligned my business with what was already true.
| House / Planet | My Expression |
| 10th House / MC — Gemini | I am recognised publicly as a teacher, messenger, and framework creator. My reputation is built on translation and thought-leadership, not prediction or personality branding. |
| 6th House — Aquarius | My delivery style requires innovation, autonomy and spaciousness, which is why I don’t offer back-to-back readings or “quick fix” sessions. |
| 2nd House — Scorpio (with Mercury + Uranus influence) | My business generates value through original thought. Mercury gives voice to depth, while Uranus brings innovation. I don’t repeat astrology, I reframe it. Pricing reflects potency, not minutes. |
| 7th House — Pisces | My soul clients are intuitive, mystical, spiritually-led entrepreneurs who are called, not casually curious. These are women building legacy, not hobby-businesses. |
| 9th House — Gemini | My growth is through teaching, curriculum and body-of-work leadership. |
This is why my business naturally evolved into programs, trainings, certification pathways and mastermind containers as my public role (10th), audience (7th) and growth path (9th) were already pointing there.
I didn’t pick a niche, I aligned to and claimed the one written in my chart. My offerings were not random, they represented what the chart had already revealed.
From Niche to Structure: The Constellation of Offerings™
Once you recognise your lane, your business stops being a menu and becomes a system.
This is where my Constellation of Offerings™ framework comes in. We translate your placements into structure so that your offers become expressions of your astrology, not random products.
Every house indicates certain offerings, here are some examples below.
| House | Offer Type |
| 5th | Creative or ritual-based offers |
| 7th | 1:1 readings |
| 9th | Courses, signature teachings, certifications |
| 11th | Community, memberships, masterminds |
Step into Alignment
This is the exact moment in the process where most astrologers finally stop guessing and start designing in alignment, and it’s the work we do inside the AstroBiz Mastermind.
Inside the mastermind, your business model stops being theoretical. We map your chart into a working ecosystem so every offer has purpose, place, and energetic coherence.
Reflection Prompt
What does your chart say about the role you’re here to be known for?
Action Step
Look at your:
- 10th → What are you here to be recognised for?
- 7th → Who are you here to serve?
- 6th + 2nd → How does your energy want to deliver and exchange value?
Next in the Series
Part 3: AstroBranding — Build Your Brand From Your Chart (Coming soon)