I work with soul led women (and a few adventurous gents!) to launch their soul work out into the world in a way that is soulful and sustainable.
This work is truly my passion – nothing lights me up more than their thrilled-to-bits feedback when their launch goes through the roof and they have fun doing it.
I really am living my dream.
But not too long ago, things were very different.
I was working in a corporate job as a professional trainer and manager. From the outside, it may have seemed like I had a good gig going – lots of travel, a six-figure salary, a high-flying position with loads of responsibility.
But all was not as it seemed. The constant grind of ridiculously long hours and exhausting travel was burning me out. I felt like I was missing so many of the important things with my daughter (pick-ups, drop-offs, bath time), let alone fitting in any quality time for my husband (or myself!).
I realised that things had to change. Drastically. I needed to take my future into my own hands and create my own version of freedom.
Before that point, I’d never even considered starting my own business, but all of a sudden, it hit me – if I wanted to have control over my hours and my schedule, maybe I needed to run my own show? The entrepreneurial path suddenly seemed like a very attractive option…
Of course, there was still a lot of fear:
How will I ever earn enough?
How can I start over from scratch when I’ve got a family to support?
How can I give up this safe and secure job for a crazy dream?
But in my typical headfirst style, I decided to dive in – despite those nagging doubts. I started my own business with a baby at home and while still working full-time, and managed to balance the two for twelve months (to say it was a hectic year would be an understatement!).
I began by providing a whole bunch of services – life coaching, business coaching, marketing advice…
Then one day, while I was running along the beach, I had a bolt of inspiration: my clients – who were mainly busy mums – NEEDED my advice and support, but didn’t have much time or money to spend on coaching. But there was one way of delivering my services that would allow them to get the best of both worlds… Yep, you guessed it: eCourses.
So, along with everything else, I also created my very first eCourse.
With my background in professional training, it was only natural to branch into this mode of delivery. But something happened that I didn’t expect: I fell in love with it – the flexibility, the freedom, the awesome burst of income. All of a sudden I could spend more time with my family, I could dictate my own hours, and I could escape the ‘time for dollars’ paradigm.
And it turned out, I wasn’t the only one who loved it – so did my tribe. Even though I only had a tiny list and a small platform, that very first eCourse was a success. I had a heap of people jump aboard, eagerly devour the content, and then immediately ask when I was launching the next one… That was it – I’d found my sweet spot! I’d honed in on that amazing intersection where my zone of genius collided with what my tribe needed most…
That’s what sparked this whole journey.
I went on to create, launch and deliver a series of successful eCourses. In just over 12 months, I replaced my corporate income with six-figures earned from my own business – almost all of it through eCourses. I quit my corporate job for good, and threw myself heart and soul into creating genuinely valuable online programs for my growing tribe.
After 3 years (and 6 eCourses), with all that amazing experience and expertise under my belt, I found my niche: helping other people to launch their own successful eCourses, so they could create an abundant freedom-based lifestyle for themselves through the e-Course Idea Generator and the eCourse Launch Formula.
But my clients needed more...
Over the last few years something shifted and I realised that my clients needed more and I wanted to be able to support them in a more holistic way.
So I took a leap of faith and created my first soul-led course Launch Mastery helping women to tune into their intuition, invoke bravery and learn how to launch in a way that is soulful and sustainable.
But I realised this wasn't enough.
So I honed my healing skills, undertook study such as Reiki, an Energy and Soul Medicine Practitionership, a Chakra Healing Certification and more.
I am now a practising Soul & Energy Medicine Practitioner and this allows me to take the work with my clients next level.
Not only are we creating ground breaking launch strategy but we are (more importantly) busting through the traumas, blocks and limiting beliefs that have kept themselves small for so long. I'm helping them to find the bravery to launch their soul work in a BIG way.
I teach my clients how to fuse strategy with soul, heart with hustle, yin with yang to ensure everything they launch creates sublime abundance and leaves them feeling like a total launch goddess.
After witnessing and supporting hundreds of women to launch I developed my own method to help women entrepreneurs be brave, be visible and launch their soul work.
I'm currently working on my first book Energetic Bravery and a number of other projects including a tarot deck for soul led entrepreneurs.
And this year I am studying astrology and I can't wait to bring this into my work with clients.
So these days, life is pretty awesome.
- I live by the beach with my two gorgeous munchkins and wonderful husband.
- I get to indulge my passion for travel.
- I get to invest in myself and my business – attending events, workshops, and retreats, and taking advantage of amazing opportunities that come my way, like being asked to speak at international conferences and to partner with amazing entrepreneurs.
- I’ve got the freedom to control my own schedule and workload, to work with the ebb and flow of my body, energy and creativity (and take a random trip to the day-spa if I feel the need!).
- And every day, I get to inspire passionate people to follow their soul, bravely share their gifts with the world and become the leader they were meant to be.
If you want the up-close-and-personal details…
- I love bad reality TV (think Real Housewives + The Bachelor) – I'm ever so highbrow.
- I’m slightly obsessed with organising my in-box and updating Asana
- My secret dream (that I still intend on pursuing even if it takes me ‘til I'm 95 to get it done) is to see every country in the world
- I've realised that I'm not doing anyone any favours if I am not following my soul and being true to who I really am
- I’m an ocean-loving Sagittarius, with an (extreme) Virgo rising who likes to get sh*t done and a Cancer moon (making me part homebody, part globetrotter - all organisation).
- I’m also an introvert, yet I thrive on running live workshops and leading small groups. (I’m definitely a creature of contradictions!)
- Freedom is my highest value and I need a lot of white space in my life to feel balanced.
If I could teach you just one thing, it would be this: let go of your fears, doubts, and anxieties and just take the leap – Dare to dream. Launch your soul work. The universe loves action and will provide opportunities you can't even imagine.
And if there’s one thing I’m sure of, it’s that passion, purpose, and a hefty dose of bravery will get you anywhere.
So if you want to finally launch your soul work out into the world I’d love to help you make it happen…
Want to read the professional version?
Kathryn is an expert launch strategist and the creator of several wildly successful online programs including the e-Course Launch Formula and Launch Mastery. She has generated over $1 million in online revenue through her leveraged programs and developed a loyal and raving tribe of soul clients.
She has led more than 900 ambitious entrepreneurs through the process of creating and launching their own online products and programs.
Over the last few years Kathryn has honed her healing skills and she is now a practicing Soul & Energy Medicine Practitioner allowing her to take a holistic approach with her clients. Kathryn teaches her clients how to fuse strategy with soul, heart with hustle, yin with yang to ensure everything they launch creates sublime abundance and leaves them feeling like a total launch goddess.
After witnessing and supporting hundreds of women to launch Kathryn has developed her own method to help women entrepreneurs be brave, be visible and launch their soul work. Kathryn is currently working on her first book Energetic Bravery and a number of other projects including a tarot deck.
A qualified trainer (with serious street cred), Kathryn is also an in-demand writer and speaker, and has appeared in numerous national and international publications. She lives in Adelaide, Australia, with her husband and two daughters. When she's not at home managing a launch, supporting her tribe in the forum, or working on her next creative project you can find her walking on the beach or planning her next overseas holiday.
Thanks so much for swinging by!
Connecting with passionate creative people – yep, just like you – is what has me leaping out of bed each morning and eager to jump on the computer.
- If you’d like to work with me, you can find out more about my ecourse and digital offerings here.
- And if you’d like to explore the world of Soulful Launching you can check out my blog.
Thank you for being here,