When you first dive into the world of launching your e-Course you might not realise just how important your money mindset is. From my own personal experience and that of my clients I can assure you that it is a critical aspect of launching and it’s an ongoing process as your business grows.Your money mindset will impact your e-Course launch - make sure it’s in a good place! Click To Tweet
An e-Course launch brings up so much ‘stuff’ for all of us and money is no exception. Money blocks that you didn’t even know you had will surface during a launch and there is a danger of falling into a lack mindset and self-sabotaging during the launch process.
Yes strategy is a critical element of launching but mindset is just as important.
Money blocks to watch out for during an e-Course launch:
- I can’t afford to launch – when you’re investing funds upfront in your e-Course launch it can sometimes feel pretty scary. Thoughts like ‘I’m spending too much’, ‘what if no-one buys my course’, ‘is my course too expensive’,
- It’s not meant to be easy – launching can bring up a lot of blocks around having to work hard for you money or needing to over-deliver to ‘earn’ the money.
- I’ll burn out – we often associate lots of enrollments consciously or subconsciously with burning out or being drained by our participants. It is critical to clear this link between enrollment numbers and your personal energy
How to work on your money mindset during your launch:
Declutter, declutter and then declutter some more!
Start with your office but also work on other areas like your wardrobe and digital space including email and hard drive. If your office is a mess while you are launching then it’s going to impact your mindset and make it hard for you to think straight.
Know your numbers
Getting a grip on your numbers (both financial and stats like website visitors) is vital during the launch process. Don’t bury your head in the sand thinking you’ll review everything after the launch, make sure you understand your forecast expenses and set realistic revenue goals based on your knowledge of the numbers.
Are you tracking all of the income and value that comes into your life? Being grateful for what we are receiving (no matter how small) is one of the most crucial steps on the path to abundance. Track your launch enrolments acknowledging every single person that says ‘yes’ to your e-Course.
Use guided meditations to support your abundance mindset
My favourite meditation to listen to daily during my own launches is the 3×3 Manifest Abundance Meditation by Dina Proctor and it’s available on the Omvana app.
Place positive affirmations around your workspace and home to remind you to stay positive during your launch. I also like to have a positive affirmation scheduled into my electronic calendar as a daily reminder while launching.
Use energetic tools like EFT (tapping), kinesiology and reiki
A launch is the perfect time to utilise tools like tapping (check out Brad Yates on YouTube for inspiration), kinesiology and/or reiki to support your body with the physical release of money blocks.
Surround yourself with abundant and positive people
We are said to be the average of the five people we spend the most time with and if you are surrounded by negative people with a poor money mindset during your launch then it’s really easy to slip into that way of thinking and start doubting yourself. Join supportive groups on Facebook or schedule in coffee dates during your launch with your friends that you know have an abundant mindset.
Join the Lucky Bitch Money Bootcamp
Joining the Lucky Bitch Money Bootcamp early in my e-Course journey was one of the best investments I have made in my business and I often recommend the Money Bootcamp to my clients because I know just how valuable it is!
A launch is the perfect time for those old beliefs to pop back into your head for a visit. What stories and blocks do you need to let go of to have launch success?
Make sure you work through these blocks or they’ll keep appearing every time you launch.